Everything by Fiona
Welcome to my little corner of the internet where I share all things that I'm interested in and creating.
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Corporate girl by day, micro influencer/content creator by night, 100% creative.
ALL ABOUT FIONA
I'm Fiona, 28 years old, and based in New York City. ​
Welcome to my website - home of all things By Fiona.
I began creating content in my free time outside of
work posting about my knitting projects, and it has
quickly become a fulfilling creative outlet.
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Content Creation by Fiona
My main platform is Instagram, and you can find me writing my weekly newsletter at my Substack. All of my shortform content is crossposted to Tik Tok and YouTube Shorts, and I publish longform YouTube vlogs biweekly. I conceptualize, film, edit and publish all of the content myself; managing the content calendars and reacting to and anticipating trends.
Editing softwares: CapCut, Canva, Adobe Premier Pro, Procreate
Familiar with influencer marketing softwares, contracts & briefs
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In addition, I host monthly craft circles to bring together other knitters in New York City - many of which I have met on social media! I believe in connecting in person, and I spend many weekends traveling to knitting conventions. My first brand partnerships have been with yarn brands, as I showcase my finished projects and provide my opinions and reviews.
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I have on set experience as a stylist's assistant at the Noro Magazine and Knitting Fever photoshoots. My responsibilities included model management, set building and takedown, and preparation of the garments.
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I have been creating content for over 5 years, starting with my podcast Laying it Out. I worked as a freelance editor for Ultiworld, leading the reporting on D-III Women's College Ultimate for 2 years. I traveled to nationals tournaments, proving color commentary on livestreams, and writing daily recaps over the course of a long weekend. You can find my published articles here.
Brand Collaboration?
Are you a brand looking to collaborate? Right now I am only accepting product on a gifted basis and am open to negotiate a paid collaboration for a sponsored in feed post. Please reach out to made.by.fiona2@gmail.com so we can discuss a paid post!
